Unframed reveals the framing, assumptions and narrative structure shaping what people actually hear, not just what the sender intended to say.
It reveals the context, assumptions, language, numbers and narrative structures shaping audience perception, so you can understand messages coming at you and stress-test messages going out.
Company eliminates 300 positions in restructuring.
Company cuts 300 workers despite record revenue.
Company restructures to protect 4,700 remaining jobs.
Same event. Different frame. Different perception.
Bring a real messaging problem. Leave knowing what your audience is actually hearing, why they're hearing it, and what to change.